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5 tips to stand out from the Ramadan crowd

As Ramadan is coming to a close, we have the opportunity to reflect on the advertising efforts of brands, during this month. Ramadan,...

Muslim influencers are the business!

Entrepreneurship within the Muslim millennial and centennial space has been around for a long time. From your traditional hijab e-stores...

Get to know your audience

Who are you marketing to? Why are you marketing to them? Every product or service has been built with an audience in mind, a group of...

The rise of "halal" popstars

As with all young people, Muslims often want something to listen to, whilst going about their day-to-day activities. But traditional...